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Bachelor's in Retail Store Manager

Course Includes:

  • Intakes:February and October
  • Duration:3 Years
  • Credits:180 ECTS
  • Mode:On Campus
  • Language:English
  • Certification:RNCP38666
  • Level:Level 6 (EQF)
  • College:GGI Business School
  • Fees:Please contact admissions

Programme Details

The Retail Store Manager programme at GGI Business School prepares students for the French professional certification RNCP38666 — Responsable d'Établissement Marchand, awarded by the French Ministry of Labour, Full Employment and Inclusion.

The curriculum combines retail operations, commercial strategy, financial performance and team leadership, preparing graduates to successfully manage modern retail establishments.

The programme is structured around three competency blocks:

BC01: Coordinate and improve the commercial activity of the retail establishment

BC02: Contribute to the strategic direction of the brand and optimise economic performance

BC03: Manage the staff of the retail establishment

Certification

Programme offered by GGI Business School.

Certification awarded by the French Ministry of Labour, Full Employment and Inclusionation Projects.

Programme Structure

YEAR 1 — Fundamentals of Retail & Sales: 60 ECTS

Semester 1

  • Fundamentals of Retail and Distribution - 5 ECTS
  • Supply Chain Management - 5 ECTS
  • Sales Techniques and Customer Relations - 4 ECTS
  • Office Software Applied To Retail - 3 ECTS
  • Professional Communication & Business English 4 ECTS
  • Legal Environment of Retail - 4 ECTS
  • Supervised Project — Retail Store Case Study 5 ECTS

Semester 2

  • Merchandising and Customer Experience 5 ECTS
  • Inventory and Logistics Management - 4 ECTS
  • E-Commerce and Store Digitalisation - 4 ECTS
  • Basic Accounting and Financial Management 5 ECTS
  • Professional English applied to Retail - 3 ECTS
  • Accessibility and Inclusion in Retail Stores 3 ECTS
  • Internship / Professional Immersion (4 To 8 Weeks) - 7 ECTS

YEAR 2 — Commercial Strategy & Economic Performance: 60 ECTS

Semester 3

  • Commercial Strategy and Brand Positioning 5 ECTS
  • Data Analysis and Performance Management 5 ECTS
  • Building Financial Forecasts - 5 ECTS
  • Digital Marketing And Customer Loyalty - 4 ECTS
  • Labour Law and Human Resources Management 4 ECTS
  • Supplier Negotiation And Purchasing - 4 ECTS
  • Business English (Intermediate Level) - 3 ECTS

Semester 4

  • Dashboards and Key Performance Indicators (KPIs) - 5 ECTS
  • Corrective Actions and Continuous Improvement - 4 ECTS
  • Presenting Forecasts to Senior Management (Simulation) - 4 ECTS
  • Team Management—Fundamentals - 5 ECTS
  • Recruitment & Onboarding Processes - 4 ECTS
  • Project Management Applied To Retail - 4 ECTS
  • Internship / Work-Study Placement (8–12 Weeks) - 9 ECTS

YEAR 3 — Team Management & Certification: 60 ECTS

Semester 5

  • Managing Individual and Collective Performance 5 ECTS
  • Team Cohesion and Conflict Management - 4 ECTS
  • Mobilising Teams in Project Management - 4 ECTS
  • Inclusion And Support Of Employees With Disabilities - 4 ECTS
  • Omnichannel Strategy and Retail Innovation 4 ECTS
  • Workshop — Certification-Style Case Studies (BC01) - 5 ECTS
  • Professional English (Advanced Level) - 3 ECTS

Semester 6

  • Preparation for Exam - BC01 Professional Simulation - 4 ECTS - BC02 Project Presentation - 4 ECTS - BC03 Project Presentation - 4 ECTS
  • Mock Technical Interviews & Practice Juries 4 ECTS
  • Building the Professional Certification Portfolio 4 ECTS
  • Seminar-Professional Ethics & Regulation 3 ECTS
  • Final-Year Extended Internship (12–16 Weeks) 7 ECTS

Career Opportunities

Graduates can pursue careers as:

  • Store Manager/Director
  • Department or Point of Sale Manager
  • Profit Centre Manager
  • Supermarket Manager
  • E-Commerce Manager
  • Branch or Boutique Manager